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eCommerce Conversion Rate Optimization: proven strategies to increase your online sales

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Johann has implemented and managed CRO for big ecommerce sites, locally and abroad. In this talk, he shares hard-won knowledge from 10 years in the CRO trenches.
You’ll learn:
• why CRO should be a strategic imperative
• how other ecommerce sites approach it
• proven strategies that you can implement
The talk is illustrated with relevant case studies and success stories to bring home key lessons.

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